STB Social Media Sharing Sessions
Kuching, 30th September – Sarawak Tourism Board (STB) is organising six STB social media sharing sessions via Facebook livestream in October and November 2021 to raise Sarawak’s brand awareness among Mandarin speaking audiences. The sessions will be held every Saturday in October and the 1st Saturday of November from 7pm to 8:30pm.
The sharing sessions – to be conducted in Mandarin – will bring together hand-picked individuals comprising public figures, established photographers and members of the media from Sarawak, West Malaysia and China, to engage with audiences from Malaysia, Singapore, Hong Kong & Taiwan to discuss topics that will promote Sarawak Tourism.
The first session will be held on October 2nd with discussions surrounding the topic “Interesting Trivia on Sarawak” by freelance writers Helen Ten Yien Hsia and Evangeline Thian Xinying. This will be followed by “What? You Don’t Know This Sarawak Food?” by professional travellers Christopher Kho Dee Yen and GS Travelist on October 9th.
On October 16th, YouTuber Ma Khai Leng and freelance writer Charles Kuay Chau Churh will delve into “Why West Malaysians Should Travel to Sarawak”, and on October 23rd photography enthusiasts can look forward to the sharing session “A Look into Sarawak Travel Photography” by 2019 HIPA Grand Prize Award winner Edwin Ong and professional photographer Tan Jian Le.
Zheng Yang – one of Canon’s World Top 10 photographers – will share his insights on “Sarawak: A Beijing Perspective” on October 30th and the series will wrap up on November 6th with a discussion on “Sarawak MM2H- We Are Different” by Permanent Secretary at Ministry of Tourism, Arts and Culture Sarawak Hii Chang Kee.
Q&A segments will be held during each session and winners will be selected and awarded a limited number of souvenirs from STB and Business Events Sarawak (BESarawak).
Those interested in participating in the sessions can follow STB’s Mandarin Facebook page at www.facebook.com/STBChinese and watch the live streams on the platform.
About Sarawak
A kaleidoscope of culture, adventure, nature, food and festivals: is the best description for Sarawak. Sarawak comprises 27 ethnic tribes with their own unique traditions, lifestyles, music and food, while sharing their warm hospitality. Malaysia’s largest state, Sarawak, endowed with some of the oldest rainforests on Earth. Its vast landscape spans over 120,000 sq kms, with towering mountains and cool highlands, jagged limestone formations and mysterious cave systems, winding rivers and quiet beaches; where adventures are waiting to happen. Festivals are hosted throughout the year celebrate the eclectic blend of modern and traditional culture, food, music and religions practices that can be found nowhere else. In Sarawak, there is always ‘More to Discover’.
About Sarawak Tourism Board
Sarawak Tourism Board (STB) is the key promoter for Sarawak. STB is a winner of the Asia Pacific Excellence Awards in 2018 and 2016 by Asia-Pacific Association of Communications Directors (APACD) and has received the ASEAN PR Excellence Award 2015 Gold Award. The Board also received the Travel Journal Awards in 2017 for ‘Best for Nature’ category at the ASEAN Tourism Forum. The Rainforest World Music Festival is a five-time Top 25 Best International Festivals recognised by Songlines world music magazine (2011 – 2015), The BrandLaureate World BestBrands Award “Destination Branding” (2019) and PATA Gold Award Marketing Travel Video winner “Why Limit Yourself” (2019).
